Posts Tagged ‘social media strategy’

One Word That Characterizes Social Networking: 12 Simple Ways to Deal With It

28 February 2010

Project Management and Social NetworkingThe word believe dominates the Vancouver Winter Olympics. Likewise, the word connect should dominate your social networking strategy too.

You build relationships by connecting with your Twitter followers, Facebook friends and LinkedIn contacts. There is nothing worse than asking favours from your connections without a firm relationship in place beforehand.

The underlying concept behind “connect” is to give rather than to receive. Here are 12 simple “investments” you ought to make to strengthen your connections.

Twitter

- Show your personal side (blog, twitpic, Flickr, etc.)
- Re-tweet useful information
- Thank followers for RTs and #followfriday
- Send @replies as appropriate

Facebook

- Comment on status updates
- Send birthday greetings
- Become a fan
- Join various groups

LinkedIn

- Comment on status updates
- Participate in discussions
- Answer questions at Q&A
- Share via SlideShare and TripIt

Social Networking Strategy for Project Managers

27 February 2010

Social Networking for Project ManagersIt was a sold out crowd of about 280+ project managers at my PMI Southern Ontario Chapter keynote presentation last Thursday.

Several attendees asked me for a copy of the presentation (PDF 3.15MB). If you download it, please Leave a Reply to let me know if you find it useful. If you have additional questions, I would love to hear them too.

As I indicated in my presentation, social networking is far superior to traditional and professional networking when it comes to speed and volume. However, do not forget the importance of personal touch—meeting someone in person, or connecting with them via e-mail or phone with a personal message.

Some people only like to connect with people that they have met in person. For me, I welcome all connections—be it in person or electronically.

Connect with Dr. John A. Estrella via Facebook, LinkedIn and Twitter.